Search Engine Optimization is an important contributor to your website's success in attracting new customers.You need potential customers to find your site in a search, especially if your services are the solution to their problem! That means targeting the right sort of people, those that would be interested in your products and services, and make sure they can find you.That's not the same as simply increasing the number of hits to your website, or even getting a high rank in Google for any old keywords. It's more focused.
Our philosophy is to design websites to be interesting and accessible - both for visitors and search engines. We'll help you develop your website to provide the best information for your type of business, improving the experience of your visitors to make your site a popular desination. In writing the copy, we keep in mind what people are searching for, that you might just be the answer to. The structure of your site will make it easy to access for visitors, as well as the automated bots that index your content for search engines.
We design and construct websites to appeal to your visitors and to search engines. We provide advice on marketing your website post launch, and how to improve your site's popularity:
Website structure and navigation
Interesting, relevant content
Keyword analysis and copywriting services
Website accessibility and visibility
Google webmaster tools, analytics
Marketing support - promoting your site
If you have an existing website that isn't as effective as you'd want in bringing in new business, our independent evaluation can help identify issues and suggest improvements.
Is the website listed on search engines?
What keywords and phrases is it listed for?
Is the important content on your site accessible?
Does your site support your business?
How do your competitors do?
If people do find your website, is it attractive to them?